AI has played a great role in putting Google centrestage, and has helped YouTube too. YouTube runs a recommendation engine based on AI. It makes the process of creation more fun for YouTube creators. The tedious stuff of video-editing is facilitated by AI, e.g. cleaning up the audio when the video is shot in a car by removing the traffic noise. AI keeps the platform safe. The eco-system of viewers (users), creators (partners) and advertisers is protected. They have invested in technology to get the buckets right. There are clear community guidelines. Videos which violate these guidelines are identified. They are taken down. AI does a large part of that. AI is also used to connect people to high quality of information from authoritative sources and reputed news organisations by prioritizing.