Hindi films have not become exportable except for the Indian diaspora abroad. Hong Kong films are exportable as movies are mainly action movies dubbed in English. The appeal that is physical is retained. On the other hand, Hindi films are sentimental, and highly culture specific. All characters have behavioural attributes specific to India. These movies do not appeal to the audiences outside India. Foreigners are not familiar with the greast Indian stars and singers. The classical music too communicates melancholy. That is not accepted as entertainment elsewhere. Those nusicians from India who have settled abroad are all instrumentalists who have mastered motor skills. There is no cultural barrier. The khyal vocalists have remained rooted to India. Just by working in seven films Bruce Lee is remembered even today forty years after his death, Jacky Chan’s retirement becomes news. Indian films can become exportable by being less Indian, but that makes them less acceptable here in India.