In the 1930s, the Dandekars sold ink and ink powders under the Horse brand moniker. However, while diversifying into fountain pens, the name was not considered suitable. D.P. Dandekar was enjoying tea in an Irani cafe and came across camel cigarettes ad. A camel stores nourishment in its hump, and runs across the desert. So an ideal fountain pen writes for miles once you fill ink in it. He thus selected Camel brand. The ink was called Camlin, a combination of Camel and ink
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