Advertising in Space

There could be a billboard with a company logo floating into space. There is no clutter. SpaceX and a Canadian startup are collaborating to do this.

GEC is to put a satellite into space. Advertising will be beamed from the earth, and will be displayed on pixelated screen on the side of the space-craft. Though the billboard will not be visible from the earth, a live feed could be shown on YouTube or Twitch.

Can this excite the brands? Yes, for the bold brands irrespective of the reach, audience and ROI. To some creative brands too, this is an opportunity to provide a mind blowing experience. However, a practical marketer will be cautions.

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