Rhiti Entertainment runs as its part BeyondLife.club, a curated NFT platform. On November 3, 2021, it revealed most awaited NFT auction of Dr. Harivansh Rai Bachchan’s Madhushala (Hindi) NFT. It surged 1500 per cent as compared to its base price and is currently being sold for close to $480000 ( Rs.3.57crore). Madhushala (English) too attracted huge bids and is currently being bidded for $276000. You can keep your favourite author’s memorabilia or signature for times to come after paying the price. Madhushala has seen a phenomenal response, and so also the other Bachchan NFTs. Rhiti would like to launch NFTs of other stars too.