Reuters Institute of Study of Journalism prepared the annual report of journalism called RSJ’s report on ‘Journalism, Media and Technology Trends and Predictions, 2022’. It was released in the beginning of January, 2022.

Some findings of this report are — more subscribers leading to more subscription revenues, more earnings from on line advertising, engagement with AI and metaverse, and more revenues from short video.

The report is based on a survey of 256 senior people from the field from 52 countries.

There are signs of revenue increase. There is confidence about prospects. It is a result of more subscription revenue, say The NYT’s 8.4 million subscriptions of which 7.6 million are digital. Digital revenue outstrips print. Many smaller digital publishers too have substantial reader revenues.

In India too, the business is subscription-driven. However, it means rich and educated audience is being super-served.

The battle ground is news on short-form videos. Here you get to younger audiences.

The areas of concern are the rising polarisation and rising attacks on journalists.