Corradino D’Ascanio designed Vespa. He is responsible for the design of Italy’s helicopter around World War II. He had dislike for motorcycles, which he believed were bulky, uncomfortable and unreliable. Enrico Piaggio, the Italian industrialist found the design resembles a wasp and hence the name Vespa. Vespa has featured in movies such as Roman Holiday, The Talented Mr Ripley and Larry Crowne. The first design of Vespa was done after drawing a person sitting comfortably on sofa in his drawing room, and the scooter was designed around him. The first Vespa model was called Paperino, Italian for Donald Duck. Vespa’s new version has Italian looks and a stylish retro design with glittering chrome finish.