Organised retail has huge potential in India. One principal reason is the demographics of our country. There is a huge urban population of 377 million ( 2013 ). These very people boost the retail sales. There are 100 million working women ( 2013 ) in India. Almost 2/3rd of the population of India consists of the youth that is below the age of 35 years. Quick Service Restaurants ( QSR ), multiplexes and the thirst for new experiences are what will define the next generation of retail.