Merchandiser : A merchandiser is responsible for planning, selecting and buying the product range according to the customer demand and fashion trends. The existing inventory is reviewed, and new designs are sourced. A merchandiser facilitated product development to keep pace with the fashion trends. A fashion merchandiser has creative bent of mind, good analytical  ability and an awareness of  customers needs. He has to interact with the vendors, finalizes the order, decides about packaging. He has to forecast inventory and monitor performance results.

Visual Merchandiser : He develops the floor plans and the 3 D displays to maximise sales by highlighting product features and benefits. His job is to attract, engage and its self-selection. He facilitates location of merchandise and its self-selection. He uses elements, tools, technology and props in a creative manner. He is creative and innovative in his approach.

Store Operations : Store Operations Manager is the CEO of the store. He has an operations team. Customer service is assured by ensuring timely availability and delivery of goods, their appropriate pricing and packaging and by resolving customer complaints His job is to manage :

• cash
• control of expenditure
• preparation of budget
• adherence to the budget
• maintaining records
• schedules efficient operations.
• complies with the corporate policy and plans.

Retail Marketing : The store brand is promoted to ensure footfalls. The ad message is properly designed and executed.

Supply Chain Management : Its aim is to ensure a fast turn-around time; keep low inventory and do accurate inventory planning.They interact with the vendors about the supply conditions.

Retail HR : There is high attrition rate in retail. HR, therefore, is a challenging task. Every week, one has to find new replacements. There are manpower requirements to satisfy an expanding organisation across geographies. There are issues of retaining the staff and training them. A person must have good people skill.

E-tailing : Online retailing is an upcoming fast developing arm of retailing.

Speciality Formats : There are areas like electronics, automobile and pharma retail which offer large number of brands in one place. They must have good domain knowledge and retail expertise.